CeraVe 61% La Roche-Posay 61% Vanicream 39% The Ordinary 36% Neutrogena 33% Cetaphil 23% SkinCeuticals 19% Aveeno 13% Olay 9% COSRX 8% Tatcha 8% Eucerin 7% CeraVe 61% La Roche-Posay 61% Vanicream 39% The Ordinary 36% Neutrogena 33% Cetaphil 23% SkinCeuticals 19% Aveeno 13% Olay 9% COSRX 8% Tatcha 8% Eucerin 7%
MEASUREDMONTHLYKNOWNFUL
Knownful Research
The AI Search Visibility Index for the Beauty Industry · August 2026
A monthly measure of which beauty brands large language models actually surface, and which sources they cite to do it. Scored as share of voice across AI answers.
ChatGPT · 417 AI responses analysed
BRAND VISIBILITY · SHARE OF VOICEBEAUTY · CHATGPT · AUGUST 2026
01
CeraVe
254 of 417 responses
61%
02
La Roche-Posay
254 of 417 responses
61%
03
Vanicream
164 of 417 responses
39%
04
The Ordinary
151 of 417 responses
36%
05
Neutrogena
139 of 417 responses
33%
06
Cetaphil
96 of 417 responses
23%
07
SkinCeuticals
81 of 417 responses
19%
08
Aveeno
55 of 417 responses
13%
09
Olay
38 of 417 responses
9%
10
COSRX
33 of 417 responses
8%
11
Tatcha
33 of 417 responses
8%
12
Eucerin
31 of 417 responses
7%
13
Drunk Elephant
24 of 417 responses
6%
14
The INKEY List
22 of 417 responses
5%
15
Sunday Riley
13 of 417 responses
3%
16
Estée Lauder
11 of 417 responses
3%
17
Clinique
8 of 417 responses
2%
18
SK-II
4 of 417 responses
1%
MOST-CITED SOURCES% OF ANSWERS
Reddit<1%
INCIDecoder<1%
YouTube<1%
Few independent sources are named in this sector.