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What is AI search? (And how it differs from Google)
AI search is when a model answers your question directly and names a few sources inside its answer, and this guide explains what it is, how the main surfaces differ, and why it changes what…
Meet the man behind Knownful, Matthis Duarte
Over 10+ years in SEO, I've driven millions in organic revenue for international brands in highly competitive verticals. Now I'm putting that experience in the open, to help brands get found in a fragmenting search landscape.
