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The AI Search Visibility Index — Online Retail

Which online stores does ChatGPT recommend? Amazon, Walmart, Target, Best Buy and more — ranked by AI share of voice. Free, updated monthly by Knownful.

Amazon 87% Walmart 52% Target 49% Best Buy 35% Costco 23% Wayfair 17% Nordstrom 15% eBay 13% Etsy 6% Temu 5% Shein 3% AliExpress 2% Amazon 87% Walmart 52% Target 49% Best Buy 35% Costco 23% Wayfair 17% Nordstrom 15% eBay 13% Etsy 6% Temu 5% Shein 3% AliExpress 2%
MEASUREDMONTHLYKNOWNFUL
Knownful Research

The AI Search Visibility Index for Online Retail — June 2026

A monthly measure of which online retail brands large language models actually surface — and which sources they cite to do it. Scored as share of voice across AI answers.

ChatGPT · 150 AI responses analysed
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BRAND VISIBILITY — SHARE OF VOICEONLINE RETAIL · CHATGPT · JUNE 2026
01
Amazon
130 of 150 responses
87%
02
Walmart
78 of 150 responses
52%
03
Target
73 of 150 responses
49%
04
Best Buy
52 of 150 responses
35%
05
Costco
34 of 150 responses
23%
06
Wayfair
26 of 150 responses
17%
07
Nordstrom
22 of 150 responses
15%
08
eBay
19 of 150 responses
13%
09
Etsy
9 of 150 responses
6%
10
Temu
7 of 150 responses
5%
11
Shein
4 of 150 responses
3%
12
AliExpress
3 of 150 responses
2%
13
Macy's
1 of 150 responses
1%
MOST-CITED SOURCESCITATIONS
walmart.com29
target.com21
amazon.com20
bestbuy.com9
costco.com9
homedepot.com5
lowes.com5
bookshop.org5
© 2026 Knownful · AI Search Visibility IndexMethod: brand mentions across AI answers, scored as appearance rate · gpt-5.4-mini · knownful.com
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