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The AI Search Visibility Index — Beauty

Which beauty brands does ChatGPT recommend? CeraVe, La Roche-Posay, The Ordinary, Neutrogena and more — ranked by AI share of voice. Free, updated monthly by Knownful.

CeraVe 77% La Roche-Posay 77% The Ordinary 51% Neutrogena 51% Cetaphil 35% Drunk Elephant 31% Tatcha 28% Olay 17% Sunday Riley 16% Estée Lauder 11% SK-II 7% Clinique 6% CeraVe 77% La Roche-Posay 77% The Ordinary 51% Neutrogena 51% Cetaphil 35% Drunk Elephant 31% Tatcha 28% Olay 17% Sunday Riley 16% Estée Lauder 11% SK-II 7% Clinique 6%
MEASUREDMONTHLYKNOWNFUL
Knownful Research

The AI Search Visibility Index for the Beauty Industry — June 2026

A monthly measure of which beauty brands large language models actually surface — and which sources they cite to do it. Scored as share of voice across AI answers.

ChatGPT · 150 AI responses analysed
← Go back to the other industries
BRAND VISIBILITY — SHARE OF VOICEBEAUTY · CHATGPT · JUNE 2026
01
CeraVe
116 of 150 responses
77%
02
La Roche-Posay
116 of 150 responses
77%
03
The Ordinary
76 of 150 responses
51%
04
Neutrogena
76 of 150 responses
51%
05
Cetaphil
53 of 150 responses
35%
06
Drunk Elephant
46 of 150 responses
31%
07
Tatcha
42 of 150 responses
28%
08
Olay
25 of 150 responses
17%
09
Sunday Riley
24 of 150 responses
16%
10
Estée Lauder
16 of 150 responses
11%
11
SK-II
11 of 150 responses
7%
12
Clinique
9 of 150 responses
6%
13
COSRX
8 of 150 responses
5%
MOST-CITED SOURCESCITATIONS
dermstore.com3
sk-ii.com2
augustinusbader.com2
ipsy.com2
thrivemarket.com2
bomibox.com2
kloverbox.com2
birchbox.com2
© 2026 Knownful · AI Search Visibility IndexMethod: brand mentions across AI answers, scored as appearance rate · gpt-5.4-mini · knownful.com
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