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The AI Search Visibility Index — Cars
Which car brands does ChatGPT recommend? Toyota, Hyundai, Honda, Kia and more — ranked by AI share of voice. Free, updated monthly by Knownful.
Toyota 56% – Honda 51% – Hyundai 49% – Kia 41% – Lexus 34% ▲1 BMW 32% ▼1 Subaru 29% – Mazda 27% – Mercedes-Benz 25% – Ford 25% ▲2 Chevrolet 25% ▼1 Audi 23% ▼1Toyota 56% – Honda 51% – Hyundai 49% – Kia 41% – Lexus 34% ▲1 BMW 32% ▼1 Subaru 29% – Mazda 27% – Mercedes-Benz 25% – Ford 25% ▲2 Chevrolet 25% ▼1 Audi 23% ▼1
MEASUREDMONTHLYKNOWNFUL
Knownful Research
The AI Search Visibility Index for the Car Industry · July 2026
A monthly measure of which cars brands large language models actually surface, and which sources they cite to do it. Scored as share of voice across AI answers.
ChatGPT · 417 AI responses analysed
BRAND VISIBILITY · SHARE OF VOICECARS · CHATGPT · JULY 2026
01
Toyota
233 of 417 responses
56%
–
02
Honda
213 of 417 responses
51%
–
03
Hyundai
206 of 417 responses
49%
–
04
Kia
171 of 417 responses
41%
–
05
Lexus
143 of 417 responses
34%
▲ 1
06
BMW
133 of 417 responses
32%
▼ 1
07
Subaru
120 of 417 responses
29%
–
08
Mazda
112 of 417 responses
27%
–
09
Mercedes-Benz
106 of 417 responses
25%
–
10
Ford
103 of 417 responses
25%
▲ 2
11
Chevrolet
103 of 417 responses
25%
▼ 1
12
Audi
94 of 417 responses
23%
▼ 1
13
Acura
77 of 417 responses
18%
▲ 2
14
Genesis
72 of 417 responses
17%
▼ 1
15
Tesla
64 of 417 responses
15%
▼ 1
16
Volvo
53 of 417 responses
13%
–
17
Nissan
37 of 417 responses
9%
▲ 1
18
Volkswagen
34 of 417 responses
8%
▼ 1
19
Jeep
32 of 417 responses
8%
▲ 2
20
Porsche
31 of 417 responses
7%
–
21
Lucid
29 of 417 responses
7%
▼ 2
22
Rivian
28 of 417 responses
7%
–
MOST-CITED SOURCES% OF ANSWERS
Consumer Reports12%
J.D. Power10%
Edmunds8%
NHTSA8%
IIHS5%
Kelley Blue Book4%
Carfax2%
Car and Driver<1%
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